How social media sharing drives consumption intention: the role of social media envy and social comparison orientation.

BACKGROUND: Social media benign envy, an upward comparison-based and painful emotions associated with the motivation to improve oneself, has attracted increasing attention from researchers due to its ubiquitous and significant impact on social network users' intentions and behavior. However, the results of previous studies on whether material or experiential consumption is more likely to cause social media envy (treated as a single construct) have been inconsistent, and there is a lack of research on what triggers social media users to experience more intense benign envy and thus inspiring their consumption intentions. The purpose of this study is to investigate how the type and luxuriousness of shared consumption and viewer's social comparison orientation jointly affect social media users' consumption intentions through benign envy. METHODS: A 2 (type of consumption sharing: experiential vs. material) × 2 (luxuriousness of consumption sharing: luxury vs. non-luxury) × 2 (social comparison orientation: high vs. low) mixed-design experiment was conducted to test theoretical model with data from 544 undergraduates in China. SPSS 26.0 and the Process macro were used to test the model. RESULTS: The results revealed that luxury experiential consumption information shared on social media triggered more benign envy compared with other types of shared consumption information. When social media users shared non-luxury consumption, experiential consumption was more likely to inspire benign envy among users with high social comparison orientation than material consumption. However, when luxury consumption was shared, benign envy acted as a mediator between purchase type and participants' purchase intention regardless of whether participants' social comparison orientation was high or low. CONCLUSION: This study revealed that whether and how social comparison orientation of social media users who read the shared content influences the mechanism by which the type of consumption sharing on social media affects social media users' consumption intentions through benign envy as a mediator is dependent on the luxuriousness of the shared consumption. The findings not only provide new insights for researchers to better understand social media envy and the underlying psychological mechanism for social media readers' consumption intention, but also have practical implications for practitioners.

Selection of social comparison standards in cardiac patients with and without experienced defibrillator shock.

Patients with an implantable cardioverter-defibrillator (ICD) often report psychological distress. Literature suggests that patients with physical disease often compare their well-being and coping to fellow patients. However, we lack knowledge on social comparison among patients with ICD. In this study, we examined psychological distress and social comparison selection in patients with (ICD+) and without experienced ICD shocks (ICD-). We theorized that relative to ICD- patients, those with ICD+ display higher levels of psychological distress and thereby compare more frequently with fellow patients with more severe disease, but better disease coping and try to identify more strongly with these standards to improve their own coping. We recruited 92 patients with (ICD+, n = 38) and without an experienced ICD shock (ICD-, n = 54), who selected one of four comparison standards varying in disease severity and coping capacity. Relative to ICD-, ICD+ patients reported higher levels of device-related distress, but there were no significant differences in anxiety, depression, or quality of life. ICD+ patients selected more often comparison standards with poor coping and, irrespective of standard choice, displayed more negative mood following comparison. Our results show that ICD+ patients tend to perform unfavorable comparisons to fellow patients, which might explain higher psychological distress and worse coping. These findings warrant further research into social comparison as a relevant coping mechanism in ICD patients.

The Cantril Ladder elicits thoughts about power and wealth.

The Cantril Ladder is among the most widely administered subjective well-being measures; every year, it is collected in 140+ countries in the Gallup World Poll and reported in the World Happiness Report. The measure asks respondents to evaluate their lives on a ladder from worst (bottom) to best (top). Prior work found Cantril Ladder scores sensitive to social comparison and to reflect one's relative position in the income distribution. To understand this, we explored how respondents interpret the Cantril Ladder. We analyzed word responses from 1581 UK adults and tested the impact of the (a) ladder imagery, (b) scale anchors of worst to best possible life, and c) bottom to top. Using three language analysis techniques (dictionary, topic, and word embeddings), we found that the Cantril Ladder framing emphasizes power and wealth over broader well-being and relationship concepts in comparison to the other study conditions. Further, altering the framings increased preferred scale levels from 8.4 to 8.9 (Cohen's d = 0.36). Introducing harmony as an anchor yielded the strongest divergence from the Cantril Ladder, reducing mentions of power and wealth topics the most (Cohen's d = -0.76). Our findings refine the understanding of historical Cantril Ladder data and may help guide the future evolution of well-being metrics and guidelines.

Social media use in the workplace: The role of social comparison in negative behaviors.

The pervasive use of social media in professional environments has become a focal point of contemporary research. Particularly, the routine engagement of employees with platforms like Facebook and WeChat during work hours exposes them to peers' achievements, potentially triggering upward social comparisons. This study investigates the often-overlooked psychological and behavioral consequences of such comparisons among employees in workplace settings. Specifically, we address a significant research gap by examining how upward social comparisons on social media influence employees' emotions and subsequent workplace behaviors. Utilizing Partial Least Squares Structural Equation Modeling (PLS-SEM) for data analysis, this research analyzes responses from 477 high-tech employees in China. Our findings reveal that upward social comparisons can engender feelings of workplace envy and ego depletion. These emotional states, in turn, adversely impact employee behavior, manifesting in diminished job performance, increased tendency towards knowledge hiding, and heightened engagement in cyber loafing. This study contributes to the broader understanding of social media's impact on employee psychology and behavior, offering valuable insights for both academic research and practical management within the context of technology-enhanced workplace environments.

Fathers' use of social media for social comparison is associated with their food parenting practices.

Over 85% of parents use social media; however, limited research has investigated the associations between parental social media use and food parenting practices. The objectives of this study were to: 1) describe how mothers and fathers use social media focused on topics related to child feeding and family meals; and 2) examine associations between parental social media use focused on child feeding and family meals and mothers' and fathers' food parenting practices. Data were obtained from 179 mothers and 116 fathers of children aged 3-8 years enrolled in a family-based obesity prevention intervention. We used descriptive statistics to describe parents' social media use in relation to child feeding and family meals and linear regressions with generalized estimating equations to explore associations between parents' social media use and food parenting practices. Models were stratified by parent gender and adjusted for household income, parent ethnicity, parent age, child sex, and intervention status. A higher percent of mothers than fathers reported using social media to seek information related to child feeding and family meals (64.8% mothers; 25.0% fathers) and to share and compare family meals and food choices (41.9% mothers; 19.8% fathers). While social media use was not associated with food parenting practices in mothers, fathers' social media use to share and compare family meals and food choices was associated with negative food parenting practices, i.e., greater use of food for emotional regulation (ß = 0.37, p = 0.02) and greater use of food for reward (ß = 0.34, p = 0.02). Study results can inform strategies to promote healthy social media use among parents of young children.

A randomized controlled mHealth trial that evaluates social comparison-oriented gamification to improve physical activity, sleep quantity, and quality of life in young adults.

INTRODUCTION: The integration of gamification in mHealth interventions presents a novel approach to enhance user engagement and health outcomes. This study aims to evaluate whether comparison-oriented gamification can effectively improve various aspects of health and well-being, including physical activity, sedentary behavior, sleep, and overall quality of life among young adults. METHODS: Potential 107 young adults (from 19 to 28 years old) participated in an 8-week trial. Participants were assigned to either a gamified mHealth intervention (LevantApp) with daily leaderboards and progress bars (n = 53, 26 % dropped-out), or a control condition without gamification (n = 52, 29 % dropped-out). Physical activity (number of steps, moderate and moderate-to-vigorous physical activity -MVPA-) and sleep quantity were measured objectively via accelerometry and subjectively using the International Physical Activity Questionnaire(IPAQ), Pittsburgh Sleep Quality Index(PSQI), Sedentary Behavior Questionnaire(SBQ), and Short Form Health Survey(SF-36). RESULTS: This mHealth intervention with social comparison-oriented gamification significantly improved moderate physical activity to a greater extent than the control group. Additionally, the intervention group showed improvements in the number of steps, moderate physical activity, sedentary time, emotional wellbeing, and social functioning. However, no significant group by time interaction was observed. No significant differences were observed in sleep quality or quantity. CONCLUSION: s: The LevantApp gamified mHealth intervention was effective in improving moderate physical activity, physical functioning, and role-emotional in young adults. No significant effects were found on step counts, MVPA or sleep, suggesting that while gamification can enhance specific aspects of physical activity and quality of life, its impact may vary across different outcomes.

Dimensional and social comparisons in a health fitness context.

Whereas prior research has found that people are influenced by both internal (e.g., dimensional) and external (e.g., social) comparative information in academic contexts, we experimentally examined the influence of such comparisons in a health fitness context. Participants engaged in "physical and mental fitness" tasks (e.g., performing sit-ups, memorizing words) and were randomly assigned to receive (1) social comparative feedback indicating their physical or mental fitness was better or worse than their peers or (2) dimensional comparative feedback indicating their performance in a target domain (e.g., mental fitness) was better or worse than a referent domain (e.g., physical fitness). Results showed that participants who made upward comparisons had lower fitness self-evaluations and more negative (less positive) emotional reactions to the feedback for the target domain, with the effect being nominally stronger for social than dimensional comparisons and for mental than physical fitness. Findings are discussed in the context of comparison-based models and health behavior theories.

The longitudinal role of classroom defending norms in victims' psychological adjustment, causal attributions, and social comparisons.

Frequent exposure to victimization by peers is related to greater psychological problems. It is often assumed that peer victimization is associated with fewer psychological problems in classrooms where defending victims of bullying is common (i.e., a norm). The few studies testing this claim have been cross-sectional and have produced mixed findings. The current preregistered study examined whether the prospective link between victimization and psychological adjustment (i.e., depressive symptoms and self-esteem) was moderated by classroom defending norms. Moreover, we aimed to explain why defending norms may have either beneficial or adverse effects on victims' adjustment, by focusing on two cognitive processes: victims' causal attributions and social comparisons. Three waves of data were collected among 3,470 Finnish fourth- to ninth-grade students from 227 classrooms (Mage = 13.04, 50.1% girls). Multilevel regression analyses showed that nonvictimized youth benefited from high defending norms, whereas victims' psychological adjustment did not vary as a function of defending norms. Therefore, no mediation analyses were conducted. Nonpreregistered additional analyses indicated that stable victims had greater psychological problems and higher self-blame over time in classrooms with higher defending norms. Thus, even though the majority of students seem to profit from defending norms, this might not be true for those who most urgently need help. (PsycInfo Database Record (c) 2024 APA, all rights reserved).

Comparisons are Odious? The neural basis of in-group and out-group social comparison among game players: An fMRI study.

Social comparison is an important way for individuals to define their social characteristics. Online games with a large amount of social information provide a convenient platform for social comparison between players. However, few studies have examined the neural basis of different social comparisons in game players. This study aims to explore the activation of brain regions triggered by social comparison in different contexts and the possible moderating effect of group identity. A total of 26 subjects participated in our experiment. We referred to the minimum group paradigm to evoke group identity and used the dot estimation paradigm to generate in-group or out-group social comparisons. The activation of brain regions was measured and analyzed. Compared to upward comparison, the fusiform gyrus, putamen, lentiform nucleus, precuneus, and precentral gyrus were significantly activated in downward comparison when the group identity of the comparison object was the same as that of the player. When the two had different identities, downward comparison significantly activated the angular gyrus, middle frontal gyrus, and superior frontal gyrus. However, the moderating effect of group identity was not significant. Further functional connectivity analysis based on the brain region activation results was performed. Our study has shown that social comparison in group contexts leads to the activation of different brain regions and provides neurophysiological evidence of social interaction among game players.

The moderation effect of social capital in the relationship between own income, social comparisons and subjective well-being: Evidence from four international datasets.

In this paper we check whether social capital changes the association of subjective well-being with own income and social comparisons. We use panel data from Germany and publicly available data from three international surveys, for a total of nearly 500,000 respondents from industrial countries. Results show that the association of own income and social comparisons to subjective well-being weakens for individuals with high social capital. This finding holds in a variety of settings, and is robust to various measures of subjective well-being, of social capital, and of social comparisons. We also find evidence indicating that the role of social capital is, at least in part, causal. Finally, our findings support the macro-level implication that income differences are less related to subjective well-being differences in countries with high social capital.

An experimental investigation of whether body-positive messaging on fitspiration and diverse images can improve state body image in women.

Viewing body-positive content on social media can benefit women's body image. Previous research has conceptualised body positivity broadly, and therefore it remains unclear whether some components are more useful than others. This study examined the impact of body appreciation or body functionality messages (in addition to a mixed condition) overlaid across different image types to influence women's body image. Young women (17-30 years, Mage= 21.53, N = 308) completed an online survey in which they were randomised to view either fitspiration or diverse images overlaid with messaging focusing on body appreciation, body functionality, or a combination. Participants completed pre- and post-test measures of appearance and functionality satisfaction, body appreciation, and body objectification / conceptualisation. Post-test measures of social comparison and perceptions of models were also taken. Results showed that message type did not interact with image type. Rather, exposure to diverse images increased appearance satisfaction and body appreciation, with no changes to functionality satisfaction (vs a decrease for the fitspiration condition). All conditions improved in self-objectification. Further, diverse images resulted in more favourable social comparisons. Our findings consider body positive content in a controlled way and show no differences across body appreciation or body functionality themes.

Identification with and Social Comparison to Teen Mothers on Teen Mom Over Time.

This study replicates from a cross-sectional study about how young Latina teen viewers identify with and socially compare to teen mothers on MTV's Teen Mom over time. Identification and social comparison effects on attitudes toward teen pregnancy were assessed among the same group of Latina teen viewers at two different time points approximately one year apart. Results determined that upward social comparison and identification were associated with positive attitudes toward teen pregnancy in eighth grade, whereas downward social comparison was associated with negative attitudes toward teen pregnancy in ninth grade. Implications for teen mom reality programming audiences are discussed.

Investigating social comparison behaviour in an immersive virtual reality classroom based on eye-movement data.

Higher-achieving peers have repeatedly been found to negatively impact students' evaluations of their own academic abilities (i.e., Big-Fish-Little-Pond Effect). Building on social comparison theory, this pattern is assumed to result from students comparing themselves to their classmates; however, based on existing research designs, it remains unclear how exactly students make use of social comparison information in the classroom. To determine the extent to which students (N = 353 sixth graders) actively attend and respond to social comparison information in the form of peers' achievement-related behaviour, we used eye-tracking data from an immersive virtual reality (IVR) classroom. IVR classrooms offer unprecedented opportunities for psychological classroom research as they allow to integrate authentic classroom scenarios with maximum experimental control. In the present study, we experimentally varied virtual classmates' achievement-related behaviour (i.e., their hand-raising in response to the teacher's questions) during instruction, and students' eye and gaze data showed that they actively processed this social comparison information. Students who attended more to social comparison information (as indicated by more frequent and longer gaze durations at peer learners) had less favourable self-evaluations. We discuss implications for the future use of IVR environments to study behaviours in the classroom and beyond.

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies.

Intertemporal choice plays a crucial role in our daily lives, influencing decisions related to education, health, consumption, and investment. This research proposes an innovative experimental protocol that examines how social comparison and social distance jointly affect the neural processes involved in outcome assessment for intertemporal choices. The study is based on the theoretical framework of cognitive resource competition. This protocol enables researchers to dynamically establish an indifference point for each participant, effectively eliminating the influence of any biased indifference points on the assessment of intertemporal choices. Consequently, the study solely measures the combined impact of social comparison and social distance on how participants evaluate intertemporal choice outcomes. The findings reveal that individuals are more inclined to opt for immediate outcomes under negative unfair conditions. Moreover, compared to the fair and positive unfair conditions, people tend to undervalue delayed outcomes in the negative unfair condition. The strength of this approach lies in its dynamic indifference point setting, making it an effective method to investigate the influence of various external factors (such as social status and power level) on intertemporal decision-making. While the protocol is designed to measure electrophysiological events like event-related potentials, it can also be tailored for use with fMRI.

Altered Putamen Activation for Social Comparison-Related Feedback in Social Anxiety Disorder: A Pilot Study.

INTRODUCTION: Social anxiety disorder (SAD) is characterized by abnormal processing of performance-related social stimuli. Previous studies have shown altered emotional experiences and activations of different sub-regions of the striatum during processing of social stimuli in patients with SAD. However, whether and to what extent social comparisons affect behavioural and neural responses to feedback stimuli in patients with SAD is unknown. MATERIALS AND METHODS: To address this issue, emotional ratings and functional magnetic resonance imaging (fMRI) responses were assessed while patients suffering from SAD and healthy controls (HC) were required to perform a choice task and received performance feedback (correct, incorrect, non-informative) that varied in relation to the performance of fictitious other participants (a few, half, or most of others had the same outcome). RESULTS: Across all performance feedback conditions, fMRI analyses revealed reduced activations in bilateral putamen when feedback was assumed to be received by only a few compared to half of the other participants in patients with SAD. Nevertheless, analysis of rating data showed a similar modulation of valence and arousal ratings in patients with SAD and HC depending on social comparison-related feedback. CONCLUSIONS: This suggests altered neural processing of performance feedback depending on social comparisons in patients with SAD.

The Impact of Social Comparison via Social Media on Maternal Mental Health, within the Context of the Intensive Mothering Ideology: A Scoping Review of the Literature.

Social media platforms communicate narratives of individuals, specifically the narrative of motherhood. The ascendant mothering narrative in Western society is Intensive Mothering Ideology (IMI). These ideals, norms, and practices set unattainable standards. Highly romanticized versions of motherhood portrayed on social media tend to stimulate social comparisons among women potentially impacting their well-being. This scoping review seeks to examine the literature that identifies the impact of social comparison via social media on maternal mental health, within the context of IMI. The methodology by Arksey and O'Malley guided the approach to creating this scoping review. Systematic searches of articles published within the previous 10 years were conducted in Cumulative Index of Nursing and Allied Health Literature (CINAHL), PubMed, and PsycINFO. Searches aimed to capture concepts regarding social media as a medium for social comparison, and transmission of intensive mothering ideologies ultimately impacting maternal mental health. Articles were screened at the title and abstract level first, followed by application of inclusion and exclusion criteria. Nine articles were selected for inclusion in this scoping review. The studies were published in seven peer-reviewed journals, from four different countries with most originating from the United States. Results revealed that making social comparisons after exposure to intensive mothering ideas negatively impacted maternal well-being. Within the context of the Social Comparison Theory (SCT), maternal characteristics like self-esteem and maternal comparison orientation (MCO) seem to mediate the impact that social media has on maternal mental health. Social media communicates highly idealized motherhood mores, and critical analyses should focus on how mothers use social media.

Standalone effects of focus mode and social comparison functions on problematic smartphone use among adolescents.

Problematic smartphone use (PSU) has been reported, particularly among adolescents. Digital interventions may be offered for preventing and reducing PSU. This study evaluated the effects of two smartphone-based interventions among adolescents. Grounded in nudge theory, the focus function allowed users to hide smartphone applications (apps) for a selected length of time, while the feedback function provided a social comparison of the smartphone use of the user and other users. In total, 305 adolescents with Android smartphones were randomly allocated to the focus-function group, feedback-function group or control group. Participants used their smartphones as usual during the two-week baseline period, followed by the one-week period of intervention app instillation and four-week period of intervention use. The primary outcome was self-reported PSU after the intervention period. The secondary outcomes were self-reported smartphone use time during weekdays and app-recorded smartphone use time and frequency. The Group × Time interaction effects showed reduced self-reported PSU in the focus-function and feedback-function groups, Cohen's d = -0.32, 95% CI [-0.63, -0.008], Cohen's d = -0.36, 95% CI [-0.66, -0.06], respectively. The app-recorded smartphone use frequency was also reduced in the focus-function and feedback-function groups, Cohen's d = -0.16, 95% CI [-0.07, -0.25], Cohen's d = -0.32, 95% CI [-0.23, -0.41], respectively. The findings suggest that both utilizing time-outs from nonessential apps and engaging in social comparison lower PSU and smartphone use frequency with small effect sizes. These functions may be noncoercive interventions for preventing and reducing PSU.

The effect of social comparison on effort: When similar and slightly better peers increase effort-related cardiovascular responses.

Social comparison theory states that comparison with others should influence an individual's behavior (Festinger, 1954; Munkes & Diehl, 2003). This is primarily due to an upward pressure: the pressure to be better than others, which according to some theories should motivate individuals to increase their level of performance (Munkes & Diehl, 2003; Rijsman, 1974). The effect of upward pressure on individual performance has been tested, but never on effort. To address this gap, we conducted a within-subject design study with N = 40 participants engaged in five-minute video games while presented with scores of a similar, slightly better, or weaker peer, with a control condition omitting the peer's score. Effort-related cardiovascular responses were recorded with initial systolic time interval (ISTI) during the game and baseline conditions. The effect of social comparison on effort was tested with a 4 (social comparison) x 5 (minutes of the tasks) repeated-measures ANOVA on ISTI reactivity. Results showed higher ISTI reactivity, interpreted as increased effort, when participants competed with similar and slightly better peers compared to a weaker peer and the control condition in the last minute of the task, confirming our expectations (Pegna et al., 2019). These results illustrate that social comparison - through its effect on upward pressure - is sufficient to elicit changes in effort-related cardiovascular response.

The longitudinal association between narcissism and problematic social networking sites use: The roles of two social comparison orientations.

The present study aimed to explore whether the tendency to compare one's abilities and opinions to those of others (social comparison orientation) could longitudinally mediate the association between narcissism and problematic SNS use. A total of 1,196 college students were assessed at three time points over 22 months. The results showed that narcissism at time 1 was positively related to problematic SNS use at time 3 and that ability comparison at time 2 longitudinally mediated the association between narcissism at time 1 and problematic SNS use at time 3, whereas the longitudinal mediating effect of opinion comparison at time 2 was not significant. These findings suggest that narcissism more distally and ability comparison more proximally may be risk factors for engaging in problematic SNS use, and it is important to distinguish between types of social comparisons in problematic SNS use behaviors.

The neuroscience of social comparison and competition.

The study of competition from a social comparison perspective offers valuable insights into the neuroscience of social judgment and decision making under uncertainty. When engaging in social comparison, individuals seek and assess information about similarities or differences between others and themselves, in large part to improve their self-evaluation. By providing information about one's relative position, abilities, outcomes, and more, social comparisons can inform competitive judgments and decisions. People reasonably turn to social comparisons to reduce uncertainty before, during, and after competition. However, the extent to which they do so and the behavioral consequences of social comparisons often fail to match the potential benefits of improved self-evaluation. An examination of the developing neuroscience of social comparison and competition in light of the behavioral evidence reveals numerous questions that merit further investigation.